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Sucheta Salgaonkar

Recent Posts

Wednesday, April 12, 2017

SEO Strategies for Lawyers | Part 2: Content Optimization

 

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Posted by Sucheta Salgaonkar on Wednesday April 12, 2017 0 Comments
Wednesday, April 05, 2017

SEO Strategies for Lawyers | Part 1: Keywords

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Posted by Sucheta Salgaonkar on Wednesday April 05, 2017 2 Comments

Labels: Strategy, Law Firm Marketing, Legal Technology

Thursday, January 19, 2017

How to Organize Your Thoughts Before Writing



As a legal professional, you're in the business of constantly composing new writing samples - be they pleadings, speeches, client letters, or blog posts. All this writing isn't easy, especially when your goal is to finish quickly... and cover all your bases... and sway your audience... and stay within your page limit. Luckily, there are ways to improve your writing while simultaneously making the process less exhausting; the secret is planning ahead. Through strategic planning, you'll be able to convey your message in a more efficient way - which means fewer words, less time, and greater impact.

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Posted by Sucheta Salgaonkar on Thursday January 19, 2017 1 Comment

Labels: Strategy, Law Firm Marketing, Productivity

Thursday, January 12, 2017

5 Easy Ways to Market Your Law Firm

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Posted by Sucheta Salgaonkar on Thursday January 12, 2017 1 Comment

Labels: Strategy, Law Firm Marketing, Productivity

Thursday, December 08, 2016

5 Steps for Designing More Powerful Documents



Outsiders to the legal profession tend to believe that you as a lawyer are measured primarily by your ability to perform in court. Anybody who’s ever worked within the industry, however, realizes that your success depends just as heavily (if not more) upon your written presence. Indeed, the documents you compose should serve as your central channel for bolstering your value - both internally (within your firm and court system) and externally (to your clients). Legal documents are not simply vehicles for your thoughts and ideas; they are weapons of tremendous impact that directly affect your odds of winning a case, swaying a potential client, or becoming partner at your firm.

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Posted by Sucheta Salgaonkar on Thursday December 08, 2016 0 Comments

Labels: Strategy, Law Firm Marketing

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